Lacoste is a French apparel company, formed in 1993 by French tennis player, Rene Lacoste. Lacoste was nicknamed "the Crocodile" on the court, and his friend drew him a crocodile which he embroidered onto his tennis shirts, an image that became the company's logo. Originally purely a tennis whites manufacturer, Lacoste developed a broad range of sports clothing in the 1950s. Today, they also sell a variety of stylish fragrances, including the bestselling 'Pink' range for ladies.